Social Media Management
Garuda TV: Comprehensive SMM

01 · Overview
What had to move.
Backslash supported Garuda TV’s social presence across campaign planning, content calendars, production, publishing, community work, and reporting.
02 · The challenge
The context before the answer.
Garuda TV needed a unified social-media operation that could support ongoing programming and campaigns across planning, production, publishing, community work, and reporting.
03 · The response
A response built around the objective.
Backslash established an end-to-end working rhythm spanning campaign direction, content calendars, photo, video and motion production, channel publishing, moderation, and performance reporting.
Delivered scope
- Campaign direction and recurring editorial calendars
- Graphic, photo, video, and motion content production
- Channel publishing, community support, and performance reporting
04 · How the work moved
The work, made visible.
- 01Direction
Aligned the channel role, audience priorities, campaign themes, and working cadence.
- 02Editorial planning
Built content calendars and translated programming and campaign needs into production briefs.
- 03Production and publishing
Produced, reviewed, and published graphic, photo, video, and motion content across the active channels.
- 04Community and reporting
Supported channel moderation and assembled performance reports for ongoing planning.
05 · Capabilities and tools
Qualitative delivery evidence
The delivered work is visible. Unsupported outcomes are not.
This case documents the problem, response, delivered scope, working sequence, and authentic project media. Quantitative performance and client quotations remain unpublished until an approved source is attached.
Evidence boundary
No distinct approved SMM delivery media is published.
The conceptual cover is not project evidence. The authentic client mark below identifies the case without fabricating campaign output.

Bring the next brief
Let’s make the objective visible.
Start with the challenge. We will help shape the right combination of strategy, craft, and delivery.
Start a project